Years ago, I made a statement to my father that resonated so much, he still reminds me of it each time I see him. We were discussing family members and friends who consistently made poor life choices. Let’s face it…we’ve all made poor choices from time to time. But it’s that word ‘consistently’ that can does the most damage and causes us to doubt ourselves and eventually risk losing hope.
Here’s the very simple statement I said to him that day. “It’s all about choices”. Every choice we make has a consequence, and every choice we make triggers another of the same variety. If we consistently make the wrong choices, we’ll see the same consistent, crappy results we’ve always seen.
If you’re making the same choices year after year and getting the same crappy results, you’ll be glad to know that your life can change drastically by just doing one thing–making better choices starting today.
This applies equally to your business. If you’ve had a dream to become the most recognized, most sought-after business owner, sales professional or real estate professional in your market, but that dream has always felt distant, you need to MAKE DIFFERENT CHOICES. My own goal every day is to help people make those different choices. Being the face of your business is much more than putting your face on a billboard or creating a great video…’it’s all about choices’. We can either do what it takes to carve out our niche and become #1, or face a future much like our past.
If you’re floundering & feeling unsure about what makes you different and how best to communicate that to your audience, let me help you with those choices. Book a FREE time slot with me to discuss your challenges and goals, and we’ll figure out your next CHOICE together.