by admin | Oct 5, 2022 | Blog
So you think you have a strong brand? But how do you know you’ve chosen the right one? And more importantly, how do you know it’s working? A key factor that answers these questions is brand resonance. But what is brand resonance? Brand resonance is how well your...
by admin | Sep 21, 2022 | Blog
Customer reviews are crucial for your brand because they drive brand credibility, which leads to trust in doing business with you. Consumers now take more time to think about and research brands before purchasing. There are more and more ways for consumers to find...
by admin | Sep 14, 2022 | Blog
Customer reviews are a hot topic, and rightfully so. According to BrightLocal’s Local Consumer Review Survey 2022, 98% of respondents said they read online reviews for local businesses. Not only do reviews provide some measure of confidence to your prospects, but...
by admin | Sep 13, 2022 | Blog
Be BOLD Branding Podcast From Unknown To Unforgettable With Your Brand Ever wonder why some brands just ‘take off and others are barely noticeable? Have you followed all the suggestions from the gurus about creating content and being consistent on social media…just...
by admin | Aug 31, 2022 | Blog
According to LiveScience.com, chemistry is the study of matter, its properties, how and why substances combine or separate to form other substances, and how they interact with energy. You could say the same principles apply when it comes to personal branding. A...
by admin | Aug 24, 2022 | Blog
The first time you meet with a prospect, you have a unique opportunity to create a meaningful connection. Sometimes just asking the right questions is all it takes to communicate expertise, professionalism, sincerity, and intention. Brands that connect with consumers...
by admin | Aug 23, 2022 | Blog
Building a personal brand is not as simple as it seems. In fact, if it isn’t done correctly, it can appear as though you’re boosting your ego rather than building trust. Luckily, there’s a simple checklist of things you should ask yourself that will determine whether...
by admin | Aug 17, 2022 | Blog
Should you pick a niche for your business? Of course…but the mere mention of that subject can bring great fear among professionals. In fact, one of the greatest fears in business is the fear of focus. Your customer’s needs can vary depending on many factors,...
by admin | Aug 10, 2022 | Blog
If you’re in the business of selling, you know that having a strong brand is important to your success. But do you know how often your branding should change or refresh? And what happens if your market shifts or your customers’ needs change? Sometimes you need to...
by admin | Aug 3, 2022 | Blog
It seems like the Covid-19 pandemic has just passed and we’re already in the midst of a 40-year high inflation, a possible recession, and another outbreak. There’s a lot of uncertainty during this time, but what’s certain is that the pandemic has changed the way...