Should you pick a niche for your business? Of course…but the mere mention of that subject can bring great fear among professionals. In fact, one of the greatest fears in business is the fear of focus. Your customer’s needs can vary depending on many factors,...
If you’re in the business of selling, you know that having a strong brand is important to your success. But do you know how often your branding should change or refresh? And what happens if your market shifts or your customers’ needs change? Sometimes you need to...
It seems like the Covid-19 pandemic has just passed and we’re already in the midst of a 40-year high inflation, a possible recession, and another outbreak. There’s a lot of uncertainty during this time, but what’s certain is that the pandemic has changed the way...
Are you a coach, consultant, speaker, author, or other expert looking to get booked for speaking or podcast interviews? If you’ve struggled to get bookings, the problem may lie in how you’re presenting yourself. We’re sharing with you some important branding elements...
You’ve seen people with amazing personal brands. They stand out. They’re recognizable and memorable. Their mission is clear and purposeful. So, you ask yourself…what’s the secret sauce?? How can YOUR brand stand out, too? Today, we unveil that secret sauce so you can...
