Where and how to promote your brand is constantly changing. Where advertising on television used to be the popular route, now social media channels and search engines are the way to go. With the rise of digital marketing to help brands gain a more extensive customer...
BE BOLD BRANDING PODCAST Understanding Brand SERPs: How Google Reflects Your Personal Brand Explore All Episodes Beyond Your Website: Mastering Your Brand SERPs for Online Dominance In today’s digital age, your online presence is your most powerful...
The most common excuse we hear from coaches, consultants, and experts who are struggling to grow their personal brand is not “I don’t know what makes me different.” It is “I don’t know what to post.” They have defined their point of differentiation. They have...
5 Fresh New Approaches to Content Marketing Last Thursday evening I was conducting a workshop in Columbus, Ohio, when I was asked two excellent questions about content marketing: People don’t want to hear from a roofing company every day. So how do you produce...
